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LABOV has discovered, developed and launched over 60 brands in industries ranging from aviation to automotive, outdoor furniture to medical facility furniture, chassis to manhole covers, transmissions to lubricants, fluid pumps to heavy construction, and machinery to designer clothing.
The LABOV Technical Immersion team has spent thousands of hours studying our clients’ technology, products, systems and processes in the laboratory, on the shop floor, in the field and in the marketplace to differentiate and add value to their brands.
Products & Brands
LABOV has trained over 20,000 people on 30+ products and brands in more than 35 cities, in at least 8 different languages. We’ve utilized a variety of technologies, including mobile, web and virtual reality, for training on products ranging from fire hose nozzles to Ferraris, terminal trucks to church insurance and electronics.
LABOV has developed internal marketing for 10,000+ employees, including holding special events, focus groups and workshops, and creating learning modules and leadership training.
For more than 30 years, clients have turned to LABOV for strategy on product launches, internal marketing, quality satisfaction, product naming, dealer development, employee engagement and increasing brand value in industries ranging from aerospace to trucking, conveyor systems to logistics and finance.
Our clients are primarily C‐Level and represent a diverse number of departments: