Video is growing in importance

If you’re a Facebook user, you’d probably be hard-pressed to open your page these days without seeing a string of videos posted or liked by friends. Video continues to change the way we communicate with each other. Thanks to micro video apps like Vine as well as Instagram videos that allow lengths of only a […]

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LABOV Conducts Photo Shoot for Weaber Lumber

FORT WAYNE, February 21, 2017—LABOV Marketing Communications and Training recently conducted a photo shoot for Weaber Lumber, showcasing the brand’s new grey-colored Weathered Wall Board product. As part of the influencer marketing campaign LABOV launched for Weaber Lumber, brand advocates were chosen around the country to install the company’s Weathered Wall Board product in their […]

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LABOV Welcomes Harrison Swift as Account Manager

FORT WAYNE, February 3, 2017—LABOV Marketing Communications and Training hired Harrison Swift as an Account Manager at its Fort Wayne location. Harrison recently graduated from Baylor University with Bachelors of Business Administration degrees in Marketing and Finance. He’ll be managing key accounts and working closely with LABOV clients. “We’re extremely excited to welcome Harrison to […]

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LABOV Reveals Updated Corporate Website

FORT WAYNE, January 5—LABOV Marketing Communications and Training recently updated its website to showcase the company’s capabilities, work, thought-leadership and more. The site can be accessed at labov.com. Case studies, videos, photos and quick facts work together to provide a complete overview of LABOV’s capabilities and expertise in brand strategy and development, training, customer experience, […]

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Motivations for corporate altruism vary

The holidays are the official season of giving, but for many in corporate America, that season spans the entire year. Corporate philanthropy has increased over recent years, which has a positive and lasting impact on so many in need. Just as each of us as individuals have our own reasons for donating to those in […]

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Corporate philanthropy all year round

The holidays are the official season of giving, but for many in corporate America, that season spans the entire year. Corporate philanthropy has increased over recent years. According to Charity Navigator, corporations donated $18.45 billion in 2015, an increase of 3.9% over 2014. Just as each of us as individuals have our own reasons for […]

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