Articles

Story 4 | Conviction

Story 4 | Conviction

One of the most powerful aspects of effective leadership is placing trust in one’s team—relinquishing control and empowering employees to address challenges, make decisions and take ownership. In...

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Steel Dynamics

Social DifferentiationSteel DynamicsThe ChallengeSteel Dynamics (SDI) is one of America’s largest domestic steel producers. With facilities located throughout the U.S. and Mexico, the company...

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Weaber Lumber

Social DifferentiationWeaber LumberThe ChallengeWeaber Lumber, one of the nation’s leading hardwood lumber manufacturers, has been a family-owned company for over 80 years. When the company decided...

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Story 2 | I SEE A SILO!

Story 2 | I SEE A SILO!

I come from the heartland of America where there are innumerable farm silos dotting the countryside. These silos are critical to sustaining the farms they serve, separating feed and other materials...

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Story 1 | Umbrella Story

Story 1 | Umbrella Story

I’m excited to bring you a new, monthly email series based on business learnings I’ve discovered over the last 41 years working closely with manufacturers and their employees, sales networks and...

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