I have an idea

I have an idea

There’s a lot of idea generation going on in the world today. Some ideas end up changing life as we know it. Others never make it off the ground. The process for coming up with those ideas is widely varied. There’s no one right way to brainstorm ideas. In fact,...
Finding the magic in collective creativity

Finding the magic in collective creativity

Years after his passing, Dr. Seuss has a new book out, thanks to his former assistant and his widow finding a complete manuscript that had never seen the light of day until now. What a great find for all of us, not just kids. If you’re looking for an example of...
Use design principles to ideate

Use design principles to ideate

“I really need some outside-the-box thinking.” How often have those in business heard this from clients, supervisors and colleagues? Sounds like a good thing, but how easy is it to do? Oftentimes fear gets in the way and the tendency to fall back on a solution that’s...
Match the patterns in business

Match the patterns in business

Have you ever lost your car keys and tried to find them by mentally walking through where you’d been since you last had them? It’s actually an effective method of finding something you’ve lost. Why? A lot of it has to do with how the brain stores and recalls...
Bad ideas turned good

Bad ideas turned good

So you’re in a creative meeting and the first thing the organizer says is, “There are no bad ideas.” You sit there looking at everyone in the meeting and think to yourself, “Yeah, right, everyone at some point has come up with a bad idea or two.” The reality is, there...